Canada’s largest restaurant, Tim Hortons, was founded by the ice hockey player himself. Famous for coffee and donuts, it’s an integral part of Canadian culture. With a new global expansion, the brief was to capture the dual spirit of both Canada and Tim Hortons in a way that spoke to both loyal Canadians and new customers around the world.
The iconic Tim Hortons script was recrafted to allow for playful interaction with their famous products and friendly and inviting language captures a sense of teamwork and community.
Tim Hortons - Hoardings - Designed at Turner Duckworth